True North Custom provides strategic marketing solutions for more than 500 clients nationwide. Using custom content via digital, print, and online campaigns, we target audiences through advanced analytics and strategic marketing messages designed to move healthcare consumers to action.
Our Regional Vice President of Business Development is an expert lead generator and closer. In this role, you will work with prospects and clients to develop integrated print and digital marketing and communications programs, fostering and growing client relationships. You are a trusted strategist who understands the most effective application of marketing tactics that solve business problems and drive results.
We are looking for extensive and proven new business development experience, a deep understanding of the healthcare industry, and a fierce desire to secure new business and help clients find success. We value energy, passion, tenacity, and creativity. If working for an organization that is dedicated to making a difference is where you want to be, then this is the position for you.
Generating new opportunities through strategic prospecting that yields qualified leads and accelerates the sales cycle
Conducting consultative discovery meetings with prospective clients to understand business needs and key objectives
Creating and delivering proposals for campaigns that will effectively satisfy defined marketing objectives
Securing new contracts
Scheduling prospect meetings via telephone and traveling for in-person meetings
Collaborating with True North’s Account Managers to build relationships with existing clients, bolstering retention and account growth
Attending events, trade shows and other opportunities to network and promote True North’s products and services
Leading new client orientations
Providing sales reporting and forecasting to executive management
Bachelor's degree in business, sales, marketing, communications, finance, economics or related field
Proven and measurable ability to successfully close new business opportunities
A minimum of five years healthcare or marketing campaign sales experience
Experience in selling complex digital marketing solutions, including SEO, email marketing campaigns, lead generation and conversion campaigns, paid search and social media campaigns, and website design and development
Familiarity with CRM and automation tools
Proven success in selling services and solutions
The ability to close new business and perform in high-pressure situations
Self-motivated personality with commitment to customer service
Willingness and ability to travel extensively for client and prospect meetings (up to 75%)
What We Offer
Uncapped commission opportunity
Competitive compensation and benefits package
Flexible work schedules
A customer-centric culture that embraces excellence, urgency, diversity, creativity, and open communication
A collaborative environment that fosters mutual respect and enhanced results
Cultivation of each team member’s talent and leadership abilities through continuing education, and a commitment to offering opportunities for internal career growth. We encourage and embrace new ideas and perspective from every member of our team.
True North Custom provides strategic marketing solutions for more than 500 clients nationwide. Using custom content via digital, print, and online campaigns, we target audiences through advanced analytics and strategic marketing messages designed to move readers to action.