North Kansas City Hospital is seeking a Content Marketing Coordinator (CMC) to develop copy and raise public awareness of NKCH and its physician practice network Meritas Health. Through earned, owned and paid media initiatives, the CMC is responsible for promoting the brand tone, hospital mission and new services in publications, marketing materials, social media, blogging, e-mail outreach and digital marketing communications. The CMC is an integral part of the marketing team and reports to the Marketing and Communications Director.
EXPERIENCE: 5+ years of relevant experience with a focus on healthcare communications and/or public relations.
SPECIAL SKILLS: Excellent verbal, interpersonal, public speaking and presentation skills. Editorial competency: ability to create concise, compelling content and follow AP style. Copy editing skills and attention to detail are imperative. Excellent project management skills and ability to juggle multiple deadlines. Can work in a highly collaborative environment. Must have portfolio of writing samples, including news releases, feature stories, pitch letters, talking points and targeted messages for various media outlets. Understanding of search engine insights that drive content improvements.
North Kansas City Hospital serves the community with 451 licensed beds, more than 3,000 employees, and 492 physicians representing 46 medical specialties. From a Level III neonatal intensive care unit to home health and hospice services, NKCH provides a lifetime of care. NKCH offers award-winning cardiovascular and orthopedic programs and advanced cancer treatment options.
Through its Meritas Health subsidiary, North Kansas City Hospital offers the largest network of physician practices in the Northland, with more than 140 physicians and 30 advanced practitioners in 30 convenient locations, including express care clinics.