If you are target-driven, enjoy sales and want to use your knowledge in a medical or healthcare field, a career in healthcare marketing sales could suite you. The Healthcare Account Executive is responsible for driving and closing ad revenue in the healthcare category and the management of client relationships, which includes understanding clients’ broader marketing agendas and how digital patient engagement and social marketing solutions fit within the overall marketing mix. The ideal candidate will have experience with developing & maintaining client relationships at the C suite level with hospitals as well as senior level decision makers in a variety of physician groups and with developing strategies that support clients’ business objectives. The ideal candidate will also have experience in digital advertising/marketing and be able to quickly comprehend health solutions and proactively craft strategic recommendations.
Day to day communication with clients and serve as the primary point of contact
Build and understand campaign strategy to ensure business needs are met and additional opportunities are identified
Operate in both a marketing and business strategy capacity to grow and maintain client relationships
Assess and cultivate long-term strategic goals
Interpret marketing results at an in-depth level and communicate findings to internal teams and clients
Create and present sales presentations and reports to clients for all campaigns
Collaborate across the sales, digital fulfillment, billing, and agency departments
Effectively manage and prioritize accounts
Provide a collaborative, problem-solving environment with clients
Successfully complete other related tasks and/or projects as needed
Bachelor’s degree preferred
3+ years of experience in sales in the healthcare category preferred
2+ years of experience in digital advertising / marketing developing strategies that meet client goals preferred
Experience in diagnosing issues and recommending strategies to resolve problems.
Experience presenting to and coordinating senior level meetings
Exceptionally detail-oriented self-starter who can work independently
Outstanding communication abilities, with a proven track record of driving insightful findings
Ability to thrive in a fast-paced setting, prioritize, and manage multiple accounts simultaneously
Proactive problem-solving skills
Strong organization and follow up skills
Initiative and personal responsibility for work
Accountable and reliable
Entrepreneurial and team oriented spirit with a “nothing is beneath me” and “do whatever it takes” attitude
Proficient in creating effective and compelling presentations
Willing to travel to client locations across the state
Familiarity with digital and traditional media a plus
Fun, dynamic individual
Internal Number: 1815285
About Cox Media Group
Guided by our passion and courage, our team at Cox Media Group (CMG) is creating innovative ways to deliver news and information, tell entertaining stories and hold the powerful accountable. Alongside our integrated market strategy and cross-platform advertising solutions, this positions us well to build the future of media. As an award-winning team of broadcasters, journalists, digital media experts, publishers and account executives, we reach more than 52 million Americans weekly in more than 20 markets. And, with a full suite of local, regional and national advertising solutions, we offer unmatched reach for businesses, and unrivaled opportunity for our employees. So, connect with us today, and let’s build the future of media.
For more information about Cox Media Group, visit www.coxmediagroup.com.
Cox Media Group is an Equal Opportunity Employer.