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Director, Marketing Technologies
Kindred Hospitals
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Education:

  • Bachelor's degree required

Experience:

  • Proven track record as a digital marketing leader in B2C and B2B products
  • More than a few years of experience in performance marketing, as well as an understanding of and appreciation for how performance marketing and brand-building initiatives work together
  • Experience in partnering with Marketing Team around efficiently scaling both digital (e.g. SEO, Email) and offline (e.g. TV, podcasts, direct mail, out-of-home) marketing channels
  • Demonstrated experience building marketing and customer acquisition infrastructure
  • Experience with website analytic tools including Google Analytics, HotJar or Optimizely
  • B2C marketing experience is a plus
  • Hands on experience working on Marketo or other Marketing Automtion platforms
  • Healthcare experience required.

Depending on candidate's qulifications, we may fill this at a different level.

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https://careers.shsmd.org/jobs/17471479/director-marketing-technologies
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